Rachel Carter
A Short History
Born in the Berkshire Mountains of Western Massachusetts, Rachel Carter lived, played, learned, and loved until bounding off to Marist College in Poughkeepsie, New York in 1994. Her extroverted background in theater and music as well as a knack for business led Rachel to take a "practical" route. With thanks to her singing scholarship she was able to major in public relations while minoring in music. With a PR internship at the Girl Scouts under her belt and having earned the 1st Runner-up Award as the Marist College Intern of the Year, Rachel bushy-tailed and bright-eyed her way to Nashville, Tennessee in 1998.
A two year stint in non-profit program management and weather a bit too hot for her Northern blood, Rachel then embarked on her Vermont adventure. Rachel spent her summers in Greensboro, Vermont and her maternal great-grandfather was a Vermont legislator while her paternal great-great grandfather was a Burlington Congregational Church minister. Rachel considers herself a Fifth Generation Vermonter, twice removed, and landing in Burlington in the spring of 2000 was like coming home. She got focused in insurance marketing management and became driven in agency public relations. At the tail end of 2006, Rachel wrapped up the experience, packaged it into a small business, and opened Rachel Carter PR!
A few of Rachel’s career highlights include serving as Director of Public Relations at a Vermont marketing agency and teaching the two 400-level public relations courses at Champlain College. She has been named both the Burlington and Vermont Young Careerist of the Year by the Business & Professional Women organization in 2008 and was a 2010 Vermont Business Magazine Rising Star.
A talented public speaker and presenter, her roster includes the Vermont Association of Wedding Professionals Annual Conference, Vermont Travel Industry Conference, Vermont Women Business Owner’s Conference, Vermont Wood Manufacturer’s Association Annual Meeting, Vermont Business & Industry Expo 777 Expert Panel, Stowe Areas Association, and the Addison, Rutland, and Brandon Chambers of Commerce.
Rachel has spent the past 12 years dedicated to working with Vermont businesses and organizations in a variety of public relations, grassroots marketing, and social media roles. A complete list can be viewed in her Portfolio.
Most recently, Rachel is co-authoring the 13th edition of VERMONT: An Explorer’s Guide, published by Countryman Press and due out the summer of 2012. Rachel is currently operating Rachel Carter PR on a part time consulting and employee training basis while beginning a transition committed to a visionary and leadership role to benefit Vermont’s working landscape.









