A Short History
Born in the Berkshire Mountains of Western Massachusetts, Rachel Carter lived, played, learned, and loved until bounding off to Marist College in Poughkeepsie, New York in 1994. Her extroverted background in theater and music as well as a knack for business led Rachel to take a “practical” route. With thanks to her singing scholarship she was able to major in public relations while minoring in music. With a PR internship at the Girl Scouts under her belt and having earned the 1st Runner-up Award as the Marist College Intern of the Year, Rachel bushy-tailed and bright-eyed her way to Nashville, Tennessee in 1998.
A two year stint in non-profit program management and weather a bit too hot for her Northern blood, Rachel then embarked on her Vermont adventure. Rachel spent her summers in Greensboro, Vermont and her maternal great-grandfather was a Vermont legislator while her paternal great-great grandfather was a Burlington Congregational Church minister. Rachel considers herself a Fifth Generation Vermonter, twice removed, and landing in Burlington in the spring of 2000 was like coming home. She got focused in insurance marketing management and became driven in agency public relations. At the tail end of 2006, Rachel wrapped up the experience, packaged it into a small business, and opened Rachel Carter PR, a successful public relations and marketing business which has served a complete plethora of Vermont clients.
A talented public speaker and presenter, her roster includes the Vermont Association of Wedding Professionals, Vermont Travel Industry Conference, Vermont Women Business Owner’s Network, Vermont Wood Manufacturer’s Association, Vermont Business & Industry Expo, Stowe Areas Association, Addison/Rutland/Brandon Chambers of Commerce, Vermont Farms Association, and the Center for Rural Partnerships. She has also been an instructor a Champlain College.
Rachel has been named both the Burlington and Vermont Young Careerist of the Year by the Business & Professional Women organization in 2008 and was a 2010 Vermont Business Magazine Rising Star. In 2010 she was invited to coauthor the 13th edition of VERMONT: An Explorer’s Guide along with respected travel writer, Christina Tree. Vermont’s premier guidebook was published in the summer of 2012 and kicked off the start of Rachel’s journalism career.
Rachel has spent the past 12 years dedicated to working with Vermont businesses and organizations in a variety of public relations, grassroots marketing, and social media roles. Now offering part-time marketing consulting, freelance writing, and food system and tourism support to the VBSR Marketplace, Rachel is seeking an internal communications and development position to benefit the strengthening of Vermont’s working landscape and regional food systems.
Please feel free to check out her resume.